VỀ KZEN HOLDINGS

Crafting living spaces worthy of a new generation.

KZEN is Vietnam's premium real estate distribution and development company — defined by industry expertise, a curated team, and meticulously selected projects for an elite residential community.

KZEN STORY

A brand curated by people who know the industry.

FoundedMarch 2022 — Hanoi
CoverageHanoi · Ho Chi Minh City · Da Nang
Team120+ advisors · 14 senior managers
SegmentsPremium apartments · Villas · Resort real estate

KZEN was born from a simple belief — that the real estate industry in Vietnam needs advisors who truly understand products, legal frameworks, and clients, and who dare to say no to projects that don't meet the standard.

Four years later, KZEN has become a strategic distribution partner of Vinhomes, Masterise, MIK Group, Sun Group and Van Phu-Invest. Over 30 projects completed, and more than 1,200 families chose KZEN as the starting point of their home ownership journey.

Today, we hold firm to that principle — only the scale changes, never the standard.

Nguyễn Trường AnCHAIRMAN & FOUNDER OF KZEN HOLDINGS

VISION & MISSION

To become Vietnam's most trusted real estate developer by 2030.

02 / KZEN MANIFESTO

VISION

2030 — The market-leading developer

KZEN aims to be Vietnam's leading premium real estate developer-distributor, with a curated portfolio of 60 projects, a network of 8 regional branches, and an elite residential community of over 5,000 families.

MISSION

Elevating homeownership standards for Vietnamese families

We commit that every product reaching our clients is legally transparent, on schedule, true to the developer's brand values, and advised by a team with deep regional market knowledge — never chasing short-term sales targets.

KZEN VALUES

Four letters. One set of principles.

K

Kiến tạo

We invest in every project as if we ourselves will live there. Every detail is reviewed through the lens of a homebuilder — not a blueprint on paper.

Z

Zen — Stillness

No flashy advertising, no inflated promises. We let our products, team, and consistency speak to our class.

E

Excellence

A seven-step process, three layers of curation, ninety days of mandatory training. Standards are a discipline, not a slogan.

N

Noble Trust

98% of clients return within three years. The highest proof that a premium brokerage brand can offer.

2022FOUNDED
30+PROJECTS DISTRIBUTED
98%CLIENT RETURN RATE

Leadership

The people behind KZEN.

01OFFICE

Lê Minh Phương

SÁNG LẬP · CHỦ TỊCH HĐQT

02ROOFTOP

Nguyễn Quốc Khải

TỔNG GIÁM ĐỐC

03SHOWROOM

Trần Bảo Anh

GIÁM ĐỐC KINH DOANH

04LIBRARY

Phạm Hồng Phúc

GIÁM ĐỐC ĐẦU TƯ

05STUDIO

Đỗ Thùy Linh

GIÁM ĐỐC THƯƠNG HIỆU

06ATRIUM

Vũ Hải Đăng

GIÁM ĐỐC CHI NHÁNH TP.HCM

07COAST

Bùi Thái Sơn

GIÁM ĐỐC CHI NHÁNH ĐÀ NẴNG

08BOARDROOM

Hoàng Kim Anh

GIÁM ĐỐC PHÁP CHẾ

HÀNH TRÌNH KZEN

Từ 9 người đến nhà phân phối top 5 Việt Nam.

2022 — 2026

Beginnings — Hanoi

KZEN founded with 9 specialists, 3 distribution projects in Nam Tu Liem District. First-year revenue: 84 billion VND.

Feb · 20222022

Western expansion

Strategic distribution partnerships signed with Vinhomes Smart City and MIK Group. 320 transactions, new Dong Anh office.

Jun · 20232023

Into Saigon

HCM City headquarters opened at Thao Dien. Top 3 Masterise distributor. Team reached 80 people.

Mar · 20242024

Da Nang & resort

Da Nang branch opened, distributing resort villa segment. Top 5 national distributor.

Sep · 20252025

KZEN Holdings

Restructured as KZEN Holdings: distribution · investment · asset management. 120 staff, 30+ projects.

Jan · 20262026

04 — NEXT

Explore the project portfolio curated by KZEN.

Over 30 projects from Hanoi — Ho Chi Minh City — Da Nang, categorized by segment, location and progress. Or join the KZEN team — we have 24 open positions.

EXPLORE PROJECTS